http://clientsfromhell.net/post/89255243855/client-i-want-us-to-be-in-the-top-three-on-google

clientsfromhell:

Client: I want us to be in the top three on Google Searches for x.

Me: I can’t guarantee it, but I’ll rewrite the text to feature the right keywords and start building incoming links.

I do the work and three weeks later:

Client: We’re not in the top three. In fact, we’re worse off than…